Digital marketing

Springfield Teen Starts His Own Digital Marketing Consulting Company

Jonathan Bell, a senior at Parkview High School, is a full-time student who runs his own business on the side.

All Jonathan Bell wanted was to work.

In early 2020, he applied for a total of 17 jobs at local fast food restaurants. The COVID-19 pandemic had just hit the Ozarks, but he hoped a manager would take a chance on an eager 16-year-old.

“I was rejected by every single one of them,” he said.

Bell, now a senior at Parkview High School, decided that if no one would hire him, he would hire himself.

“I was like, you know what, maybe this isn’t meant to be,” Bell, now 17, said. a consultancy and project company.”

Bell, active on social media for years, became founder and CEO of Bells Marketing Consultant, a digital marketing firm in Springfield.

Jonathan Bell, 17, started his own business last year to work with small businesses in the Springfield area.

“I’ve always had an entrepreneurial spirit,” he said.

He was motivated to use the skills he had honed to help increase profits for small businesses struggling during the COVID-19 pandemic.

The “Next Gen-Z” company offers brand and social media management, e-commerce website design, search engine marketing and optimization, a service aimed at increasing online traffic.

He said it got off to a slow start but ended up making more money in 2020 than he would have in a fast food job. He reinvested the money in the business and nearly doubled his profits this year.

“I’ve worked with 14 small businesses in this area, two or three in Chicago,” he said of the city where he still has family. “I’ve also worked with many marketing agencies who refer their clients to me.”

Jonathan Bell started his own business at 16 when he couldn't find a fast food job during the early months of the COVID-19 pandemic.

He said some potential clients he approached were hesitant at his age. But if they gave him a chance, he made detailed proposals aimed at winning their case.

“I changed my mind,” he said. “I haven’t convinced some of them.”

Bell grew up immersed in technology and was a regular user of blogs, Reddit, Twitter, and YouTube, among others. He taught himself how to interpret and maximize analytics from different platforms.