NEW YORK, Feb. 16 2022 (GLOBE NEWSWIRE) — via NetworkNewsWire — Global Strategic Management Institute (GSMI), a leading conference production company focused on fostering disruptive innovation, will host the highly anticipated Social Media Strategies Summit in an all-digital format on February 23 and 24, 2022.
As the number one social media event for high-level marketing professionals, the event will teach attendees how to accelerate their careers and roles within their organizations by learning how to streamline social media processes and improve their existing skills. It will also be a great forum to learn how to cultivate an arsenal of tools, resources, and connections to champion a social media marketing transformation in their organizations.
Marketers will be able to evaluate and audit their current social media initiatives through feedback, discussion, and peer-to-peer learning. They will also learn how to revitalize their strategic framework with brand practitioners who will guide them step by step through successful case studies. The unique gathering of senior cross-industry marketers will also be instrumental in helping attendees understand what drives success in different types of businesses that can inspire innovation in their organizations.
Highlights of the event will include a series of 45-minute live presentations, which will run throughout the conference with topics such as: “Trends on TikTok: Best Practices for Creating Engaging TikTok Content” by Lauren Thomas from Intuit, “How to Measure Social Media Success: Finding the KPIs That Matter to Your Brand” by Noressa Kennedy Hinkler of Travel Nurse Across America, and “How to Navigate An Organic vs. Paid Digital Strategy” by Kristi Daraban of Nationwide.
Other notable presentations will include: “Navigating Content through Crisis: The Importance of Brand Authenticity and Transparency on Social” by Marissa Kargas of Walmart, “Growing Brand Loyalty Through Social Media Communities” by Alyssa Santoli of Vitamix, “How to Use Data to Inform Creative and Copy Decisions’ by Mary Olivieri of CBD Marketing, and ‘Adapt your influencer marketing to TikTok, Instagram and Twitter: the right channel for the right campaign’ by Mike Baglietto of NetBase Quid.
In addition to live presentations, the Social Media Strategies Summit virtual conference will also host several panels and workshops, such as “How to Launch and Grow Your Influencer Program from Scratch” and “Remix, Repurpose, Reuse: Maximizing the Life of Your social media content.
Participants will have a unique opportunity to share their experiences and learn new social media strategies alongside their colleagues from the United States and around the world in one transparent virtual forum. Additional information on the Social Media Strategies Summit virtual conference, as well as details for registration, can be found at the following link:
About the Social Media Strategies Summit:
Created by the Global Strategic Management Institute (GSMI), the Social Media Strategies Summit is a series of events across the United States, from New York to Chicago to San Francisco. As the longest running social media conference in the nation, the Social Media Strategies Summit is proud to offer guests the opportunity to network, learn, and hopefully advance their careers in the process. The summit also offers an extensive online resource center, featuring over 200 talks and case studies from other events.
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